Add Spectrum to your business. Build another revenue stream.
Bring Spectrum Internet and connectivity solutions to more customers through an authorized retail opportunity supported by ACG United. Whether you're an established retailer or looking to expand your current business model, ACG can help you explore the opportunity, get set up, and build a stronger sales channel.
Turn customer relationships into new opportunities.
If you already have customers walking through your doors, calling your business, or engaging with your sales team, you already have something valuable: attention. The Spectrum Authorized Retailer opportunity gives eligible businesses a way to bring Spectrum services into those existing customer conversations — without building an entirely new business around connectivity.
Add a revenue stream
Introduce Spectrum services as an additional offering within your existing business.
Expand what you sell
Give customers another reason to choose you by adding connectivity to your portfolio.
Build customer relationships
Turn one-time interactions into opportunities for longer-term customer relationships.
Give customers more ways to stay connected.
Spectrum's broader portfolio includes Internet, Voice, Mobile, TV, networking and managed services across its business partner ecosystem. Exact products available to an authorized retailer depend on the applicable program and authorization.
Internet
Help customers get connected with Spectrum Internet solutions.
Mobile
Give customers additional connectivity options where available through the applicable retail program.
Voice
Bring business communication solutions into the conversation.
TV
Offer entertainment and TV solutions for eligible customers.
Connectivity
Help customers build a broader connectivity solution around the services they need.
More than a product. A business opportunity.
A recognized provider
Spectrum is an established U.S. communications provider with a broad portfolio of connectivity and communications services.
Another way to grow
Add an additional service category to your existing business and create new customer opportunities.
Built around customers
Bring connectivity into conversations you're already having with your customers.
Support behind the sale
Spectrum's partner ecosystem includes training, marketing resources, sales support, tools, and pre- and post-sales assistance.
Marketing resources
Eligible Spectrum channel partners can access co-branded marketing materials and resources designed to support customer acquisition.
Operational support
The broader Spectrum partner program provides tools for serviceability, ordering and order tracking, alongside dedicated partner support.
Already have a business? There's an opportunity to build on it.
This program is particularly relevant to businesses that already have customer relationships and a sales operation.
Wireless retailers
Add another connectivity conversation to your existing customer base.
Technology retailers
Expand beyond devices and technology products into connectivity services.
Electronics retailers
Give customers another reason to engage with your business.
Local retailers
Turn local customer relationships into additional service opportunities.
Entrepreneurs
Build a customer-facing connectivity business with the right program and support structure.
Existing dealers
Expand your portfolio with another major communications provider, subject to applicable program terms.
From application to opportunity.
Tell us about your business
Complete the ACG inquiry form and tell us about your business, market and customer base.
Explore the opportunity
We'll learn more about your business and determine whether the Spectrum Authorized Retailer opportunity is a fit.
Get set up
Complete the applicable application, agreements, onboarding, training and other program requirements.
Prepare to sell
Get your sales process, team, marketing and customer experience ready.
Start growing
Begin bringing Spectrum opportunities to your customers and build from there.
You're building the business. We're here to support the journey.
Spectrum's current partner program highlights dedicated partner support, pre- and post-sales assistance, sales engineering, training, marketing resources and online tools.
Training
Build the product and sales knowledge your team needs to confidently represent the available solutions.
Sales support
Get assistance navigating opportunities, products and the sales process.
Marketing
Use available marketing resources to help generate awareness and customer conversations.
Serviceability tools
Check whether customer locations are eligible for available Spectrum services through partner tools.
Ordering & tracking
Use available online tools to place orders and track their progress.
Ongoing support
Access partner support throughout the sales and customer journey.
You already have the customers. Add another reason to serve them.
Retail · Wireless · Technology · Electronics · Local customer base
Internet · Mobile · Voice · TV · Connectivity
New customers · Additional sales · Expanded offering · Stronger relationships · Business growth
Is the opportunity right for your business?
There isn't one universal public checklist for every Spectrum retail arrangement — requirements can vary by channel, agreement, market and services offered. Strong candidates should be prepared to demonstrate:
Customer reach
You have an identifiable customer base or market.
Sales capability
You have people who can identify opportunities and sell effectively.
Business readiness
Your business is properly established and able to operate within program requirements.
Customer support
You can provide a professional customer experience.
Marketing capability
You have a plan for generating awareness and customer opportunities.
Operational capacity
You can manage leads, orders, customer communication and follow-up.
These are business-readiness considerations, not a substitute for the official requirements of the applicable Spectrum Authorized Retailer program.
The opportunity is Spectrum. The relationship is ACG.
ACG United helps businesses navigate technology partner opportunities with access to products, programs, resources and support — from interested, to approved, to ready, to selling, to growing.
Access
Connect with the right program and opportunity.
Guidance
Understand what's required and what comes next.
Support
Get help across the partner journey.
Growth
Keep looking for ways to expand your offering.
Common questions about the Spectrum Authorized Retailer opportunity.
What is a Spectrum Authorized Retailer?
A Spectrum Authorized Retailer is a business authorized under an applicable retail program to market and sell qualifying Spectrum services. The specific products, responsibilities and requirements depend on the applicable agreement.
How do I become a Spectrum Authorized Retailer?
Start by submitting your business information and discussing the opportunity with ACG. If it's a fit, you'll proceed through the applicable Spectrum retailer application, approval, agreement and onboarding process.
Do I need a physical retail store?
Requirements depend on the specific retail program and sales model. ACG can help determine what type of business setup applies to your situation.
What Spectrum services can I sell?
Available services depend on your specific authorization. Spectrum's broader partner portfolio includes Internet, Voice, Mobile, TV, networking and managed services.
Do I receive training?
Spectrum's current partner program includes development and training resources for channel partners. Specific training requirements and access depend on the applicable program.
Is marketing support available?
Spectrum's partner program provides co-branded marketing materials and other marketing resources for eligible partners.
Can I sell Spectrum nationwide?
Spectrum's current partner program describes nationwide selling opportunities, but actual service availability and rights depend on the applicable program and customer location.
How does ACG support me?
ACG helps prospective partners understand the opportunity, navigate the process, and connect with the applicable program and resources.
Ready to add Spectrum to your business?
Build another revenue opportunity around a service your customers already need.